but the company also offered a 25% discount to last-minute shoppers
The above-mentioned post got almost 16,000 likes and over 370 comments from customers.To run a similar seasonal sale successfully on Instagram, use social media monitoring tools to understand what your customers expect from your brand before launching your seasonal sale. By analyzing customer feedback, reviews, questions, and complaints, you can satisfy customer needs, and, therefore, give them a solid reason to choose your brand over hundreds of your competitors.Here’s what you can learn: When you promote your seasonal sale on Instagram, make it easy for interested users to explore your offer, whether you choose to use product tags or post shoppable Instagram stories or add a link in your bio.Share last-minute gift ideasMore and more customers wait until the last minute to Egypt Phone Number List buy holiday gifts: One study has found that 52% of holiday shoppers do some of their holiday shopping on Super Saturday, the last Saturday before Christmas. These shoppers don’t have much time to discover various products from different Instagram ecommerce companies, so they buy from the brand that helps them get what they want.
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Thus, brands can create last-minute gift ideas to make the lives of late shoppers easier.Here’s how the Gap did it. The company showed off great gift options and promised to deliver them before Christmas:Gap holiday instragramImage SourceMadewell is another great example of a company that offers last-minute gift ideas. Last year, the company create an eye-catching stop motion Instagram post to promote its holiday products. Not only did Madewell share the list of perfect gifts with its customers.
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