quality of life." Simply

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They are just in the long river, experiencing sometimes calm and sometimes turbulent environments, rushing towards an uncertain end. Douyin upgrades to “global” and declares war on traditional e-commerce On top of interest e-commerce, Douyin e-commerce has been upgraded again. In April , Douyin first mentioned the concept of "interest e-commerce", "an e-commerce based on people's yearning for a better life, satisfying users' potential shopping interests, and improving consumers.


quality of life." Simply put, it is based on Douyin Powerful recommendation algorithm to find people Indonesia Phone Number based on interests. A year later, Douyin Interest E-commerce revealed its report card: GMV was times that of the same period last year, and more than billion items were sold. During this period, more and more users began to actively search for products on Douyin and actively follow stores. In May , Wei Wenwen, President of Douyin E-commerce.





Announced at the Douyin E-commerce Ecological Conference that the "interest e-commerce" will be upgraded to the "all-area interest e-commerce" stage to cover users' full-scenario and full-link shopping needs to meet users' shopping needs. Live broadcasts and short videos are not enough to meet the needs of long-term brand operation. The essence of business is the repurchase rate. The negative opinion that Douyin e-commerce has always faced is that only continuous investment can lead to transactions. Now it is focusing on the "people looking for goods" link, which is to create a long-term operation.