Always have at least three items on a list

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Make it easy to kill them. Have both a "No Thanks" and a close icon in each pop-up. Make sure they appeal to the eye . Avoid loud colors or fonts. Don't distract the reader from the page . If you want the reader to consume the entire post, you don't want a pop-up to drive them away. Avoid using them in your most important articles . Consider using thinner slides or inline opt-ins whenever possible. Make them truly valuable. Speaking from experience, I'm always less bothered by an interruption when it's about something important or valuable. Building your email list is extremely important, but be mindful of the impact obnoxious pop-ups can have on your reader's experience.


Use Lists and Bullets People love organized lists. I've written at length about using bullet points in our articles and sales copy , but here are some quick tips. Always have at least three items on a list Groups of three are also the ideal length Focus on brevity and don't worry about LOB Directory complete sentences Whatever the reason, lists of 3 are generally more satisfying to readers. In writing, this is called the " Rule of Three " and is actually backed by good research. If you have more than three items, don't worry. You can add them too. I already did that in this article! Don't feel restricted to just standard bullet points or numbered lists.




If you're using a WordPress plugin to organize your blog content, you'll likely have a variety of styling options for lists that can add additional polish to your content. #6 Turn Text into Images Blog content containing images gets 94% more views. (via SocialMediaToday) . Plus, blog posts with a higher ratio of images per word get 2x more shares (via BuzzSumo ) For this blog post, I created this graphic in Canva to illustrate this point. Turn Text Into Visuals What makes a good image? quotes Statistics Concepts Truths One thing I like to do is incorporate screenshots with simple annotations throughout my posts. These are easy to do and do not reduce the quality of the post like stock images.